David is a 24-year veteran of the orthopedic medical device industry with executive-level experience in marketing, marketing communications, sales, corporate development and research & development in companies ranging from focused start-ups such as SITES Medical to larger, diversified global companies such as Tornier and Zimmer. His most recent position in the orthopedic industry was Vice President, Advanced Technologies Division at Tornier where he led global marketing and R&D efforts for emerging technologies. He has first-hand experience across the full range of market segments: adult reconstructive, upper extremity, lower extremity, spine, trauma, sports medicine, dental, biologics, computer-assisted surgery and ancillary surgical products (eg. surgical power tools, braces and supports, blood management equipment). Throughout David’s career, he consistently brought value to his organizations by identifying and validating market opportunities, working with internal or external teams to refine product designs, and developing effective marketing programs to hit revenue growth targets and build brands. He continues this work today as an independent marketing and business development consultant, dedicated to musculoskeletal start-ups from around the world. His colleagues and clients appreciate the tenacity that he brings to every project.
David’s educational background includes a Bachelor of Science Degree in Engineering Physics from Queen’s University in Canada and a Master of Business Administration degree from the University of London/London Business School.
Jody Claypool has 20 years of experience developing products for the orthopedic medical device industry. Four years ago, he established an independent consulting business and has supported clients’ efforts to discover and develop advanced technologies for extremities, developed implants and instruments for ankle, knee, and shoulder product lines, and was an independent reviewer for a design control process for spinal implants and instruments. Prior to that, Jody spent 12 years at Zimmer Biomet, where he developed products and technologies for the knee and hip business units, winning an Excellence In Design (EID) Award for the innovative features he designed in the company’s flagship Persona Knee System. Jody also held roles in product management, program management, and design history file remediation. Before that he was an engineer at Paragon Medical, where he developed case and tray products and supported the manufacturing of instrumentation.
Jody holds a Bachelor’s in Mechanical Engineering from the University of Toledo. He also holds an MBA from Indiana Institute of Technology. He is currently an adjunct professor at Trine University where he teaches Advanced Parametric Design, Machine Component Design, Mechanics of Materials, among other classes. Jody holds over 20 US patents.
One of Jody’s passions outside of work is the Helping Hands program, where he designs and builds 3D printed prosthetic hands for kids with limb differences.
Sheryl is a 30-year veteran of the orthopedic medical device industry. She served as the President an CEO of OrthoWorx from 2012 to May 2017. Sheryl is a former corporate officer and senior executive of Zimmer Holdings. Her last position at Zimmer was Group President, Americas and Global Marketing, and Chief Marketing Officer. Her tenure at Zimmer began in 1983 in the Clinical Research department and then evolved to positions of increasing responsibility in global marketing and new product development, sales and operations as well as general management where Sheryl had full P&L accountability. Those roles included President, Global Products Group; President, Zimmer Reconstructive; and General Manager, Zimmer Canada. Sheryl has been recognized as a visionary leader, launching new, more effective organizational forms, taking highly creative approaches to product development and marketing, and building entirely new businesses. Over the course of her career, Sheryl has had responsibility for a broad range of orthopedic product areas including adult reconstructive, trauma, sports medicine, extremities, computer-assisted surgery, spine, dental and ancillary surgical products (eg. surgical power tools, braces and supports, blood management equipment).
A Warsaw native, she holds a bachelor’s degree in chemistry and biology from Ball State University and an MBA from the Miller College of Business, also at Ball State University. Sheryl is an active angel investor and serves as board participant for private and non-profit entities.
TODD DAWSON, JD
Todd has practiced as a registered patent attorney for 30 years and has over 25 years of experience in the orthopedic industry specializing in Intellectual Property matters. He began his career in orthopedics in 1991 as a patent attorney in the Zimmer legal department and held executive-level legal positions including Vice President, Global Intellectual Property Counsel. After leaving Zimmer he served as the Vice President and Chief Compliance Office for Olympus Corporation of the Americas where he established the compliance department and culture for the company. Utilizing his broad legal background, Todd founded Dawson Consulting, LLC in 2011 to provide legal services specializing in intellectual property, licensing, and healthcare compliance issues to start-up companies in the medical device field. Todd moved to Colorado to assist one such start-up as the Vice President Intellectual Property and was instrumental in the eventual purchase and transition of that company to Biomet. Biomet convinced Todd to return to Warsaw and assume the position of Vice President and Associate General Counsel, Intellectual Property in their legal department where he led the department and assisted in the purchase and transition of Biomet by Zimmer. During his career Todd has led a number of cross-functional multi-national teams in the development of company programs in addition to his leadership of Intellectual Property Departments. Todd’s expertise spans adult reconstructive, trauma, spine, sports medicine, extremities, endoscopic, and biologics fields. His passion for orthopedics and intellectual property is only surpassed by his love for the World Champion Chicago Cubs.
Todd holds a Juris Doctor degree from Valparaiso University School of Law and a B.S. in Electrical Technology from Purdue University. He is a registered US Patent Attorney and is licensed to practice law by the State of Indiana.
Mark has over 20 years of experience working in reimbursement, health policy and health economics for various organizations including orthopedic and cardiovascular medical device companies, providers and health systems. He is currently the founder and president of an independent consulting firm focused on strategic reimbursement and health economics consulting for medical technology companies. He works primarily with early stage companies to develop and execute their reimbursement strategies and develop health economic messaging for successful product commercialization.
Mark has a track record of success, including acquiring incremental hospital payment from CMS, including New Technology Add-On Payments, APC Pass-Through and New Technology APCs. He has also secured new coding for multiple technologies, and engaged various payers, including national and local Medicare to achieve positive coverage.
Prior to forming his consulting practice, Mark has developed and led the health economics and reimbursement function in multiple companies. He was most recently Senior Director, Global Healthcare Economics for St. Jude Medical, focusing on global integration of the function across the entire product portfolio, and developing relationships with payers, including Medicare. Mark has served in similar leadership roles in various other medical device companies, including Zimmer, CardioMEMS, Restore Medical and Medtronic.
Prior to these roles, Mark spent 10 years in health care consulting, assisting payers, providers, pharmaceutical and medical device companies on various strategic initiatives and projects. He has a Master of Business Administration degree with a focus on Healthcare Administration from the Wharton School, University of Pennsylvania and a Bachelor of Science in Accounting from Minnesota State University, Moorhead.
Matthew Hall joined AcceLINX in 2019 as a Capital Sourcing and Business Financing Consultant to help start-ups develop and execute their capital sourcing strategy. He brings over 12 years of relevant experience to this role, most recently through his independent consulting firm, Highland Park Partners, which he formed in 2016 to provide finance, investment and economic development consulting solutions to venture capital, private equity, non-profit and governmental clients seeking to enhance the innovation economy.
Before initiating his consulting career, Matthew was a Vice President at The Carlyle Group where he was responsible for sourcing, evaluating, and executing fund investment opportunities and leading the life sciences efforts for the firm’s AlpInvest Partners business segment. He joined Carlyle in 2014 from BioCrossroads, where he was Director of Projects and Finance working on project development, capital formation and enterprise investment of BioCrossroads, its entities and initiatives and was a Principal of Indiana Seed Fund II where he was responsible for deal sourcing, diligence and execution of portfolio company investments.
Prior to that he held investment banking and municipal finance positions negotiating and financing high profile economic development projects. Hall holds a BA in Political Science from Indiana University.
MIKE HAWKINS, PhD
A 35-year veteran of the orthopedics industry, Mike retired in 2015 from Zimmer Holdings as the Vice President of Corporate Research. Prior to serving in that role, he held various executive-level positions in the Research, Marketing, Manufacturing and Quality areas where his problem-solving mindset led to significant value creation for the company in terms of new product development and efficient, high quality production processes. Mike has worked across a multitude of orthopedic fields including adult reconstructive, trauma, spine, sports medicine, extremities, and biologics.
Mike holds a Ph.D. in Mechanical Engineering from the University of Notre Dame, where he also completed his Master’s in Mechanical Engineering. He also holds a Master of Science in Chemistry from Eastern Illinois University and a B.A. in Mathematics and Chemistry from University of Indianapolis. Mike is also certified by the US Patent and Trademark Office to practice patent law and holds 20+ US patents.
Phil has 30 years of new product development experience in consumer, commercial and medical device markets. Prior to joining AcceLINX in 2018, he spent 8 years in Warsaw Indiana heading up the Industrial Design + Human Factors (ID+HF) group for DePuy Synthes Joint Reconstruction and Power Tools. While at Johnson & Johnson, Phil chaired the Global Orthopedics ID+HF Community of Practice which included human-centered designers from DePuy Synthes’ Trauma, Spine and Sports Medicine businesses. Before serving in that role, he held leadership positions within Motorola and Whirlpool’s global consumer design studios where he delivered numerous ‘WOW-factor’ products such as Motorola’s first metal flip phone.
Phil’s transition from consumer to medical device design in 2010 inspired a novel human-centered approach that blends the art and emotion of industrial design with the science and rigor of human factors engineering. This design philosophy is most evident in the Attune Knee Instrumentation System which was recognized with a Silver Medical Design Excellence Award for its visually engaging, ergonomic and intuitive to use design.
Phil’s educational background includes a BFA in Industrial Design from the University of Illinois at Urbana-Champaign and an MBA from the Lake Forest Graduate School of Business. Phil holds over 45 design and utility patents in the consumer electronics, home white goods and medical devices industries.
A 31- year veteran of the orthopedic medical device industry, Todd brings a broad range of experiences to the team, including business development strategy, key account management, marketing, contract negotiation, solutions selling, cultural leadership, problem solving and organizational dynamics. Before launching his own consulting practice, he served as General Manager of Zimmer Biomet’s Greater Philadelphia office, spearheading the $95 million business development effort, leading a 65-member sales team, and overseeing a 40-member operations crew which managed $300 million in inventory.
Todd has deep experience across the full range of market segments, including adult reconstructive, upper extremity, trauma, sports medicine, biologics, computer-assisted surgery, and ancillary surgical products including power tools, tourniquets, bone cement, personal protective apparel, wound debridement, skin grafting and fluid waste management. Todd has observed more than 10,000 surgical cases, spoken to large audiences at National Sales Meetings and attended hundreds of training events including corporate medical education, external conferences (AAOS, AAHKS, ICJR) and cadaver labs. He has also served on multiple implant concept, instrument design and product launch committees, participated in Zimmer’s Accelerated Leadership Development program and was honored as the number # 1 sales representative in the country earlier in his career.
In addition to extensive medical device expertise, Todd spent several years in banking, served as an officer in the Army Reserves and holds a bachelor’s degree in Business Administration and Marketing from the University of Delaware.
Kris has been providing federal grant proposal support services and project management to clients for over 17 years through her independent consulting firm. She specializes in SBIR/STTR preparations and submissions and has worked on over 250 proposals just in the last 10 years. Her proposals have been submitted to all 11 participating federal agencies, for both contract and grant solicitations, Omnibus and special solicitations, SBIR and STTR programs, and Phase I, Phase II and additional Phase programs (FastTrack, Phase IIB, etc.). Kris has prepared and managed large, multi-site clinical trial applications and has extensive knowledge of required registration and submission sites, ensuring complete and correct submissions. She has enjoyed extensive work with two major research universities (Indiana University and Purdue University), supporting over 65 submissions since 2010. By reading an average of 25 summary statements per year, Kris has developed an acute awareness of trends and themes among granting agencies and review panels, which helps in guiding her clients to the most appropriate grant opportunities. Her depth of experience in the grant writing field has allowed her to create a highly refined process that provides maximum efficiency and results in quality and competitive proposals. The things that Kris enjoys most about her work are the direct interactions with clients and a hands-on role on projects.
Kris is a proud graduate of Indiana University’s School of Public and Environmental Affairs and is an entrepreneur herself, launching Lectio, LLC in 2015 to provide an assistive learning technology for children with dyslexia and ADHD.