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MICHAEL COON

Commercialization

Mike has worked in health care for nearly 40 years including roles in pharmaceuticals and orthopedic medical devices. While in the pharmaceutical industry, he had roles in research, sales, training and national accounts. Over the last 30 years, he has worked in orthopedics in various leadership roles in both large and earlymid stage companies across product areas including trauma, knee, foot & ankle, shoulder, elbow, hand, soft goods, and bone cements.

Mike has extensive experience in upstream and downstream marketing, worldwide product launches, leading US and worldwide surgeon development teams, sales training, surgeon training, sales management and commercial planning/integration.

While at DePuy (Johnson & Johnson) Mike led several worldwide product launches, integrated the first reverse shoulder into the United States, created and executed strategic plans resulting in consistent market share growth. As Chief Commercial Officer for Nextremity Solutions, Mike led commercial integration with their distribution partner, Zimmer Biomet.

Mike holds an MBA from Indiana University and a Bachelor of Science Degree in Zoology (pre-med) from Butler University.